Retailers are under constant pressure to diversify and emphasise their product offering through a health lens. However, differentiating “healthier” products is highly complex, requiring data-led nutrition and demanding attention from regulatory framework, nutritional guidelines, and product label knowledge.
Feature Posts
One of the most important aspects of a food retailer’s site is its search functionality. Without a robust system in place, you inhibit your customers’ ability to shop for the products they need. With the correct indexing customers can find what they’re looking for with ease.
We’re thrilled to announce that Spoon Guru has been named in the 2024 FoodTech 500 list by Forward Fooding! This prestigious recognition celebrates innovative companies at the intersection of food, technology, and sustainability. We are honoured to be among the selected entrepreneurs from over 1,420 applicants across more than 50 countries. About the FoodTech 500 […]
When it comes to food shopping online, consumers depend on precise product information to make informed choices, especially concerning dietary needs and allergies. However, inaccurate data can lead to mislabeled products and incorrect search results, adversely affecting customer experience and safety.
GLP-1 medications are not magic bullets. Their efficacy is amplified when combined with evidence-based nutritional advice and sustained behavioural changes. Without these elements, patients may not fully benefit from the metabolic and appetite-regulating advantages of GLP-1 treatments. Digital tools and credible Nutrition AI solutions have the potential to bridge the gap between patients and experts, offering scalable, personalized support that enhances the effectiveness of GLP-1 treatments.
There’s a lot of uncertainty around which types of foods and drinks are the ‘healthier’ choices. With ingredients like sugar going by over 50 different names, it’s hard for consumers to make well informed purchase decisions.
Zeeshan Idrees is the CEO of digital innovation platform, IndustryGeniuses. He has 20 years experience in digital strategy, and is a consumer trends champion, tech investor, digital transformation leader, global go to market strategist, and editor in chief of B2B industry newsletters. In this great episode he spoke to Phil Lempert about reinventing grocery with emerging technology & nutrition science.
As the Director of the Healthier Lives Coalition for the Consumer Goods Forum, Sharon Bligh is responsible for driving the health and wellness agenda of the leading global platform for the consumer goods industry, both retail as well as packaged goods. She spoke to Phil Lempert about her work to empower consumers to make healthy decisions and adopt healthier lifestyles.
Front of pack product information alone doesn’t provide enough data to meet differential need states, and limits what a retailer can do. That’s where product data comes in.